Addressable TV Archives

20 December 2021

Digital Killed the TV Star Television is by essence a mass media, able to deliver both programs and commercials to

9 July 2021

Nine months after its authorization, ATV is growing rapidly in France. Indeed, the 5 main TV channel groups have already

25 July 2019

Addressable TV Usage In January 2019, ProSiebenSat.1 ran carried out a research on the user structure of Addressable TV. These

11 July 2019

Accordingly to ProSiebenSat.1, there are around 12 million addressable TV’s in German households already with a total of 580 million

20 June 2019

ProSiebenSat.1 and the media group RTL Germany have big plans for the future. They just announced the founding of a

Tag: Addressable TV